LAUNCHING AN E-SCOOTER

When Ricky Richards, one of our day one mentors, calls you out the blue asking you to collaborate on a new business venture - it’s hard to say no.

Introducing Taur, a brand new personal mobility scooter designed to be the Tesla of E-Scooters.

We were asked to create a campaign for their kickstarter, create a TOV and write a bunch of press releases.

PHOTOGRAPHY

This isn’t any ol’ geeky E-Scooter.So we had the task of ensuring all imagery showcased it’s engineering yet made it appealing to the “cool kids” , AKA - East London hipsters who have to travel in style.